1/19/07

A Bright Idea

I really, really love this place. So many smart people! At lunch today, a friend told me about Bright Card, a local start-up credit card company with a simple but brilliant plan - instead of the usual airplane mileage or magazine subscription rewards programs linked to credit cards, why not take that money and do something good for the world? Bright Card, it appears, is just a normal credit card, but every purchase you make earns you carbon offsets - about the most painless, effortless step toward carbon neutrality you could take. The card hasn't been launched yet, but you can put your name on the list to hear about it when it's ready. Yet another reason to look forward to my 18th birthday!